The venture

An early-stage venture, described accurately.

This page is for people deciding whether to spend time on AeroInsite — as a prospective customer, a technical collaborator or an early investor. It sets out what we are trying to build, where we actually are, and what we intend to find out next.

Stage: choosing and validating the first problem

The ambition

Make the condition of a place knowable on demand.

Organisations that own or regulate physical things — roads, structures, land, coastline, vegetation — mostly find out what state those things are in by sending a person to look, on a cycle set by budget rather than by need.

Aerial capture changes what is affordable to observe. AI changes what is affordable to interpret. Together they make it plausible to describe a place well, repeat that description reliably, and show what is different since last time — at a cost and cadence that manual inspection cannot reach.

AeroInsite intends to be the company that turns that observation into decisions people trust. Not imagery, and not a dashboard for its own sake: a clear answer to a question somebody is already accountable for, with the evidence attached and the uncertainty stated.

What we believe

  • Imagery is an input, not a product. The value is created after the flight, in the description and comparison.
  • A narrow first problem beats a broad platform. One decision, done properly, for a customer who can say whether it worked.
  • A person stays accountable. Automated analysis that nobody reviews is a liability, particularly where safety or public money is involved.
  • Repeatability is the moat worth pursuing. A single flight is a photograph; the same flight repeated well is a record.

Where we are looking first

Three problem areas, one of which becomes the business.

We are not trying to serve all three. We are testing which one has a buyer with a real budget, a decision that aerial data genuinely improves, and a route to delivering it lawfully and repeatedly.

Infrastructure and built assets

Structures inspected on a cycle rather than on evidence. The question is which asset needs attention before the next round, and what justifies moving it up the list.

Cities, land and development

Sites and corridors that change faster than the records describing them. The question is what has actually changed, and whether that change matters to the organisation.

Environmental change

Vegetation, erosion and waterway margins measured rarely and inconsistently. The question is whether the trend is improving or worsening, and where exactly.

See what each one would have to produce

How value is intended to reach a customer

Drones are the instrument. The decision is the product.

Each link is a place where the value can be lost. Our view is that most of the difficulty, and most of the defensible work, sits in the last two.

  1. A decision

    Somebody is accountable for a call they cannot currently make well.

  2. A suitable flight

    Planned so the data can answer that call — and be flown the same way again.

  3. Aerial data

    Imagery and related measurements, captured under known conditions.

  4. Analysis and review

    What is there, what changed, how certain — checked by a person before release.

  5. An action taken

    A repair scheduled, a budget defended, a consent checked, a trend reported.

Commercial model: still being evaluated. Delivering analysis as a service, licensing the analysis to organisations that already fly, and a subscription for repeat monitoring are all options on the table. Which one is right depends on the first problem we choose, and we would rather decide it with customer evidence than announce it now.

Where we are today

Ideas, a drone, and a plan to test them.

We would rather you heard the stage from us than discovered it later. AeroInsite is at the very beginning, and the page you are reading is an introduction, not a prospectus.

What exists

  • A clear view of the problem space and why aerial observation could address it.
  • Access to a drone to test capture and workflow ideas.
  • A defined plan for choosing and validating the first customer problem.
  • An Auckland base, and the intention to build a separate, standalone company.

What does not exist yet

  • A chosen first product, a prototype or a deployed platform.
  • Customers, pilots, partnerships or revenue.
  • Investment, a funding round or a published valuation.
  • Operating certifications, or a team beyond the founding effort.

What we intend to validate next

Five milestones, each answering one question.

We are deliberately not attaching dates to these. Each one is finished when it has produced an answer we would be willing to show you, including an answer we do not like.

  1. 01

    Customer discovery

    Structured conversations with the people who hold the budget and the people who do the work, across the three problem areas.

    The question it answers Which decision is expensive enough, frequent enough and poorly served enough to be worth building for?

  2. 02

    Requirement definition

    For the chosen decision: what accuracy, coverage, frequency and format would make the output usable, and what operating rules apply to producing it.

    The question it answers Can we produce something that would actually be accepted and relied upon?

  3. 03

    Technical feasibility

    Test capture and analysis end to end at small scale, on real ground, with the equipment and methods we would realistically use.

    The question it answers Does the analysis hold up on messy real-world data, and where does it fail?

  4. 04

    A scoped pilot

    One lawful, agreed piece of work for a real organisation, with written scope, data rights and acceptance criteria settled in advance.

    The question it answers Delivered properly, does this change what the customer does?

  5. 05

    Commercial evidence

    The honest cost of delivery, the value the customer places on it, and whether there is a repeatable version of the work.

    The question it answers Is there a business here, and what would funding it actually buy?

Conversations that would help

What we are asking for, and from whom.

At this stage information is worth more than money, and the wrong money is worth less than none. These are the three conversations that would move AeroInsite forward.

Customer insight

You manage assets, land or an environment and cannot inspect it as often as you should. We would like an hour to understand the decision, how it is made today, what evidence it takes, and what a better answer would be worth. No pitch.

Technical collaboration

You have worked in aerial survey, photogrammetry, geospatial analysis, computer vision or drone operations. We want to know where projects like this usually come unstuck, and what we are underestimating.

Investment conversations

You invest at the idea stage and are willing to follow a venture through validation. We are looking for early relationships and honest challenge on the plan — not a round, and not yet.

Getting in touch

We are setting up a proper contact route.

AeroInsite does not have a published enquiry address yet, and we would rather leave it off than publish one nobody is monitoring. It is the next thing on the list for this site, and it will appear here when it is live and answered by a person.

Based in
Auckland, New Zealand
Contact
An enquiry address is being set up and will be published on this page.
The most useful first message
A short description of a decision you struggle to make well, and what you currently do instead. That is worth more to us than an introduction.

This page is an introduction for conversations. It is not an offer of shares or an invitation to invest, and nothing on it should be read as financial advice.